Media Relations At Its Sharpest

"What sets these guys apart from other PR firms, you ask? For starters, apart from being on 'out of the box' mode 24/7 and using the most innovative PR methods for all our clients, GO Communications offers a well-honed combination of high-level corporate PR experience, expertise and maximum creativity.

GO Communications provides overall strategic counseling and assists you in the development of key messages and positioning statements for your market. We also add value by acting as brand custodians for your company, ensuring that work is developed to a high standard of excellence and meet your set objectives.

The biggest, or should I say sharpest, edge we have over other PR firms, however, is our Media Relations strategy. Successful, positive media articles depend on a PR firm knowing all media outlets – and trust me when I say that we know the media…and most importantly, the media knows us!

We work like this: Because every media outlet has its own unique editorial focus, GO Communications tailors an article to meet that particular outlet's needs and focus, rather than just hacking out a 'one-size-fits-all' article or Press release. This strategy is critical to ensure positive media coverage – but no PR company does it, except us.

How do we do it (and do it so well)? A number of our staff are former journalists who understand that to make a story tick, it should Educate, Innovate and Differentiate. They know how to angle an article and modify information to fit the specific requirements of the media outlets of your choice. Plus, the GO team uses the most effective means possible, including writing in English, Bahasa and Chinese to increase awareness so that your story gets placed where you want it, how you want it and when you want it.

And who are these people of ours who know their job so well? Click here and you'll find out."